National Account Manager – Asda - Global FMCG Brand

Location: Greater London (3 days a week in office)

• £60,000 – £70,000 Basic Salary
• Car Allowance £8,000
• Bonus – up to 12%
• Hybrid Working
• Matched Pension Scheme
• 25 Days Holiday (rising each year after 2 years, capped at 30)
• Private Medical Insurance - Personal and Family
• Dental Insurance
• Life Assurance

OUR CLIENT:

This is an opportunity to join a global powerhouse within the chilled food category, a business that has been shaping the industry for nearly 60 years. With a footprint in more than 50 countries, they are one of the world’s leading names in their category, renowned for their innovation, quality, and commitment to delivering great-tasting products. Their brands are household favourites, enjoyed by all the family.

ROLE OVERVIEW:

This National Account Manager role reports directly to the Grocery Director and will take ownership of one of the UK’s biggest grocery retailers – Asda. It’s a high-profile role within the grocery team that requires strong commercial acumen, customer management expertise, and the ability to drive growth through strategic business planning and flawless execution.

You will also...

• Lead the commercial relationship with Asda and Waitrose, driving sales, share, and profitability.
• Deliver accurate monthly, quarterly, and annual forecasts.
• Develop and execute tailored joint business plans in partnership with your customers.
• Lead commercial negotiations across pricing, trade terms, promotional funding, and JBP.
• Collaborate cross-functionally with category, shopper/brand marketing, supply chain, and finance to bring the category and brand story to life.
• Ensure strong account fundamentals, including forecast accuracy, EPOS reporting, trade spend management, and market performance tracking.
• Support the overall grocery strategy by delivering first-class execution and building strong customer intimacy.

REQUIREMENTS:

• Proven experience at National Account Manager (or equivalent) level within a branded FMCG business (ideally food and beverage, though wider FMCG categories will be considered).
• Strong experience managing UK Grocery retailers, ideally including exposure to Asda, though this is not essential.
• Strong sales and negotiation skills with a track record of driving growth and delivering results.
• Confident communicator with the ability to build lasting customer relationships and deliver compelling sales opportunities.
• Strong commercial acumen, P&L management experience, and an understanding of category management.
• Ability to work collaboratively across cross-functional teams to deliver customer and business objectives

If you’re looking for a role where you can make a real impact, managing one of the UK’s top grocery retailers, and be part of a dynamic, collaborative team in a truly global business, then this is worth a conversation.

Get in touch to find out more!