OverviewOur client is looking for an experienced Event Marketing Manager who will be responsible for the day-to-day delivery of promotion and marketing of a number of exhibitions, delivering omni-channel campaigns to drive visitor attendance and customer satisfaction.Primary ResponsibilitiesDevelop, manage and execute detailed multi-channel marketing campaigns within required timelinesConstruct and manage the respective product marketing budgetsLead marketing across multiple events, managing end-to-end campaign execution, including planning, copy and creative production, implementation and performance trackingLiaise with external agents, overseeing the quality of their work to ensure ROI targets are achieved, reporting accordingly via agreed KPI’sAdvise internal colleagues of the most appropriate target audience and marketing mix for their initiatives supporting them to achieve their desired outcomeCopy-writing of materials, approval and proof-reading of outward communications ensuring key messages are targeted and consistent, and sit within brand guidelinesUnderstand the industry and create compelling marketing messages and value propositions for each target audience to effectively drive registrations and attendanceProduce and report on analytical insights and attribution for on and offline marketing. Monitoring and optimising campaign performance of all marketing channels, inclusive of ROI, in real-time and post eventWorking with agencies that manage design, websites and PR as well as liaising with the registration company where necessaryYou will have 3+ years of event marketing experience ideally within an exhibition or conference marketing environment.Seniority levelAssociateEmployment typeFull-timeJob functionMarketingIndustriesEvents Services #J-18808-Ljbffr