Marketing Manager B2BWe have a fantastic opportunity for an experienced B2B all round Marketing Manager to join an established, London-based, I.T. solutions provider chiefly servicing UK companies with (Apply online only) users. These include private-sector finance, legal, manufacturing, construction, media, retail, and technology customers, plus public-sector organisations.We specialise in providing robust data-protection, cloud, and cyber-security solutions via partnerships with global vendors such as Veeam, Wasabi, Scality, eSentire, KnowBe4, and Red Sift. Our mission is to be the most respected, authoritative, and technically accredited EMEA solution specialist in the Data Resilience space.Salary: £40,000 - £50,000 + BenefitsHybrid: 3 days office / 2 days home New Malden KT3Experience: All round - Digital, Events, Social, Print, B2B lead-generation campaignsABOUT THE ROLEWe are looking for an experienced B2B all round Marketing Manager wanting to forge a solid marketing career within the I.T. Channel.The remit for this role is to increase our overall B2B marketing capabilities and consistently generate high-quality marketing-qualified leads for our Sales team.This is a system-based, data- driven, campaign-led, digital and event marketing role focusing on lead generation, management, and nurturing, along with marketing-related CRM, digital, social media, and website responsibilities.You will enjoy the variety of working across the multichannel marketing mix alongside our internal Sales Team in our New Malden office in South-West London.You will work daily across CRM, marketing automation, digital analytics, company website, and social media platforms to drive, identify, qualify, develop, allocate, track, and onwardly nurture leads for our Sales team to prospect through the funnel.You will be in charge of executing quarterly activities to support this aim and communicate our full solutions portfolio.This will include coordinating and attending in-person corporate events, requiring some UK travel.KEY STRENGTHSThis role would suit someone with:4+ years B2B marketing experience with evidence of executing successful B2B lead-generation campaignsa mature, agile, proactive attitude who enjoys being part of a small collaborative teama broad, up-to-date understanding of B2B digital and data marketing techniques relating to a professional and corporate enterprise (not purely personal social media/own commercial experience)a high-level of confidence and competence working with database and marketing systems (experience using GA4/GSC/SEMrush/Yoast, Dynamics 365 and HubSpot desirable but not essential)a solutions-focused outlook and the ability to juggle multiple priorities/deadlines with calm efficiencythe ability to thrive in an autonomous environment and manage significant personal responsibilitythe ability to manage your own workload, manage upwards, and not wait to be told what to doexcellent attention to detail who communicates clearly, confidently, and respectfully at all levelshigh-level capabilities with Microsoft 365 packages: Word, Excel, PowerPoint, Outlook, Teams etc.strong logic and formulaic/numeracy spreadsheet capabilities (NB: these will be tested at interview)KEY RESPONSIBILITIESYou will work with and report into our female Marketing Director. Essentially you will be responsible for managing everything that s happening NOW so she can focus on developing the strategy and planning of what you will both be working on next .Your NOW TasksQuarterly B2B Marketing Campaign Execution across Digital, Email, SMS, Events, TelemarketingMonthly Nurture Email Marketing Campaign ImplementationDaily Marketing Activity and Results Monitoring, SEO Review and EnhancementB2B Marketing Automation Management including Lead Score Monitoring and ManagementDigital Content Publication and AmplificationSocial Media Management (LinkedIn, YouTube, X)Digital Brand Presence Management (Website, Links, Profiles etc)Sales & Marketing CRM/Database ManagementSales Enablement/Literature/Tactical Asset ProductionAs our B2B Marketing Manager you will be required to:build structured company and contact datasets and associated system-based campaign reportingmanage data segmentation and automated workflows for ongoing email-based nurture campaignsanalyse, interpret, and record daily website visit data, processing suitable leads for the Sales teamcreate digital MAP-based assets e.g. email templates, forms, landing pages, UTMs, social postsexecute campaigns across email, digital, social, sponsored/syndicated content, sales-enablement etc.organise and run corporate events such as tradeshows, roundtables, conferences, seasonal eventsharness LinkedIn Sponsored/Inmail messaging functionality to help amplify campaign touchpointscompile and update internal campaign playbooks to record assets and report performance resultsupdate Vendor Partner-Marketing portals with campaign deliverables and monitor for new contentmanage database-update projects and champion full GDPR compliance across sourcing, licensing, processing, cleansing, field-mapping, ingesting, retiring and updating company and contact dataassume overall CRM database administration/management responsibilities e.g. lefts, bounces, unsubscribes, duplicates, GDPR suppressions, data updates and individual allocations to Sales teamrespond to requests from the sales team for fast turnaround marketing and presentation materialsBENEFITS AND CULTURE28 days paid holiday including bank holidays (with extra days per year of service)Additional discretionary paid holiday between Christmas and New Year3 days of paid volunteering-leave annuallyCompany pension schemeCycle-to-work schemeOngoing professional development and training opportunitiesREQUIRED WITHIN YOUR APPLICATION: PLEASE SPECIFY YOUR LEVEL OF PRIOR B2B MARKETING EXPERIENCE WITH NAMED CRM, MAP, CMS AND DIGITAL ANALYTICS SYSTEMS. #J-18808-Ljbffr