Marketing Manager - Luxury Fashion
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This range is provided by Profiles Creative. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.Base pay rangeDirect message the job poster from Profiles CreativeRole summary - I am looking for an experienced Manager to work for a fantastic luxury heritage fashion brand – global – retail – wholesale – D2C. We are looking for someone with a data-led AND creative mindset, impeccable project management and communication skills – with the ability to very quickly get under the skin of the brand and plan for important anniversary and seasonal campaigns - from creative ideation to campaign management. We are ideally looking for someone with knowledge/understanding of all channels - however this is more of a brand focused role rather than performance/paid channel ownership. This would be a great role for an experienced Marketing Manager who has experience working for high-end/luxury, heritage, fashion, jewellery, accessories, retail brands – with a good understanding of seasonality. Salary – Up to £70k. Immediate start - unfortunately we cannot wait for long notice periods.
The Role
Create, define, and execute the marketing strategy to enhance brand equity and market position.
Ensure brand consistency across all touchpoints, including digital, retail, events, and partnerships.
Identify and define our core customer personas using customer insights, and sales data and refine brand messaging accordingly.
Collaborate with internal teams (digital, retail, and product) to ensure a seamless brand narrative.
Develop initiatives to enhance customer engagement and loyalty within the luxury retail sector.
Work closely with the retail and digital teams to ensure an exceptional customer journey.
Identify and develop strategic brand partnerships and collaborations.
Lead the planning and execution of high-profile brand events and activations.
Define and track key brand performance metrics, ensuring alignment with business objectives.
Manage the brand marketing budget effectively, ensuring strong ROI on all initiatives.
Report on campaign effectiveness, brand perception, and customer engagement.
Manage a team of junior Executives and Designers.
The Person
Ideally at least 5 - 7 years of Marketing experience – ideally from a high-end/luxury fashion/jewellery/accessories brand.
Strong understanding of consumer trends, and brand storytelling.
Experience in customer segmentation and leveraging insights to inform brand strategy.
Excellent project management skills, with the ability to manage multiple campaigns simultaneously.
Experience working with creative agencies, PR teams, and digital marketing channels.
Strong commercial acumen and analytical skills, with the ability to interpret data to inform strategy.
Exceptional communication and stakeholder management skills.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing
Industries
Retail Apparel and Fashion
Retail Luxury Goods and Jewelry
Wholesale
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- Location:
- England, United Kingdom
- Job Type:
- PartTime