Marketing Lead (Maternity Cover)

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Voice 21 is looking for a Marketing Lead (maternity cover).Overview:Full-time: 12 months contract (maternity cover)Location: Remote in the UKLanguage: EnglishSalary: £38,235 – £44,301 per year (depending on experience)Applications closing: 27th OctoberJob DescriptionVoice 21 is the national oracy education charity. We exist to empower every child to use their voice for success in school and life. Our work transforms learning and life chances through talk by increasing access to a high-quality oracy education for those that need it most.The purpose of this role is to manage and optimise Voice 21’s marketing activity across campaigns, data, and digital channels, ensuring a seamless experience from first engagement through to conversion. The Marketing Lead will be the technical lead on our HubSpot CRM, drive inbound activity, strengthen the buyer’s journey, and ensure our brand and messaging support long-term impact.ResponsibilitiesManage and optimise marketing campaigns, data, and workflows in HubSpotBuild and maintain landing pages and web content aligned with campaign goalsPartner with Sales to develop and execute data-informed marketing plans targeting schools across EnglandDesign and refine the buyer’s journey to maximise engagement and conversion from Lead to OpportunityDeliver marketing automation workflows and lead nurturing activity to improve pipeline conversionProduce and oversee high-quality, evidence-led digital content (emails, blogs, webinars, e-books)Collaborate with Communications, Events, and Engagement teams to strengthen reach and alignmentTrack and analyse funnel performance using HubSpot analytics and integrated data sourcesMaintain and improve HubSpot data integrity, segmentation, and reporting accuracyLead UX-driven website design and optimisation using Figma and HubSpot CMSYour progressionWithin 1 month, you’ll have:Familiarised yourself with Voice 21’s existing HubSpot setup, data structures, and automationsEnsured continuity of current CRM processes and reporting routinesMet key colleagues from across the organisationBe supporting the Growth team to start recruitmentIn 3 months, you’ll have:Reviewed and optimised existing workflows to improve efficiency and data integrityImplemented new automations or campaigns to strengthen engagement and lead nurturingIdentified opportunities to align HubSpot activity with the organisation’s new long-term growth strategyWithin 6 months, you’ll have:Delivered a series of targeted marketing campaigns supporting our growth objectivesEmbedded improved CRM and reporting practices to enable better decision-makingWorked collaboratively with teams across Voice 21 to ensure marketing systems and data support wider strategic activityFrom 6 months onwards, we expect you to be:Leading continuous improvement of our marketing systems and automationsActing as the organisation’s HubSpot lead, ensuring our CRM, campaigns, and reporting fully align with Voice 21’s long-term strategyRole RequirementsYou enjoy combining creativity with data to make marketing decisionsYou’re a HubSpot technician, confident delivering campaigns, automation, and analyticsYou can manage multiple projects with accuracy and attention to detailYou’re proactive, collaborative, and motivated by Voice 21’s mission to transform education through oracyYou enjoy both the trust of autonomous working and the dynamism of working in a small and collaborative mission-driven teamHow to apply?To apply for this role, please send your CV and a short cover letter to careers@voice21.org with the subject line: “Marketing Lead (FTC) application.”Your cover letter should briefly:Tell us why you want to work at Voice 21 and what it is about our mission that excites you (max. 400 words).Making direct reference to the job description, outline the three main reasons why you would make an excellent Marketing Lead (max. 600 words).We welcome applications from candidates based anywhere in the UK. #J-18808-Ljbffr
Location:
United Kingdom
Job Type:
FullTime