Marketing Data Analyst

New Yesterday

Marketing Data Analyst, Bolton, £35,000 - £45,000 DOE This fast-growing business is looking for a data-driven problem solver who can transform complex information into clear business insights that drive real results. You'll play a pivotal role in shaping business performance, supporting marketing strategy, and delivering measurable, data-led growth across multiple brands. This role suits someone who enjoys both the technical and strategic sides of analytics, from data modelling and dashboard building to translating insights for decision-makers and clients. Key Responsibilities Collect, clean, and analyse data from multiple sources including CRM systems, marketing platforms, and business databases. Design and maintain dashboards to track key performance metrics such as leads, conversion rates, ROI, and revenue trends. Support campaign optimisation through testing, segmentation, and trend analysis. Build automated data pipelines and unified reporting structures for performance tracking. Present insights and recommendations to leadership teams and clients in a clear, actionable format. Deliver client-facing dashboards and performance reports across digital marketing channels (SEO, PPC, Paid Social, etc). Integrate data from multiple sources (Google Analytics, Meta, HubSpot, etc.) to enable efficient reporting. Contribute to forecasting, predictive analysis, and strategic decision-making using data models and trend insights. About You Degree in

Data Science, Statistics, Economics, Computer Science , or a similar field. Minimum two years' experience in a Data Analyst or Business Intelligence role. Advanced proficiency in

SQL

and

data visualisation tools

(Power BI, Tableau, or Looker Studio). Experience using

Python or R

for analysis or automation. Strong understanding of

digital marketing analytics

(Google Analytics 4, Google Ads, Meta Ads, SEO/PPC metrics). Skilled in

Google Tag Manager

and familiar with CRM/data integration tools (HubSpot, Zapier, Airflow, etc.). Excellent analytical and problem-solving skills with great attention to detail. Strong communication skills and able to explain complex data clearly to non-technical audiences. Comfortable presenting client-facing reports and driving insight-led recommendations. What's On Offer Competitive base salary 4-day working week

and work from home one day Exposure to cutting-edge data and marketing analytics tools. Direct influence within two innovative, high-growth digital companies. Clear progression opportunities into

Senior Analyst

or

BI Lead

roles. Collaborative and insight-led culture that values learning and innovation. Regular team events and trips. If you're passionate about turning data into meaningful business impact and want to work in a forward-thinking, insight-led environment, we'd love to hear from you. Apply now to take the next step in your data career.

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Location:
United Kingdom
Job Type:
FullTime
Category:
Marketing