1 week ago Be among the first 25 applicantsGet AI-powered advice on this job and more exclusive features.Who are we?IOG is a technology company focused on blockchain research and development. We are renowned for our scientific approach to blockchain development, emphasizing peer‑reviewed research and formal methods to ensure security, scalability, and sustainability. Our projects include the Cardano blockchain, as well as other products in the areas of decentralized finance (DeFi), governance, and identity management, aiming to advance the capabilities and adoption of blockchain and Web3 technology globally. We invest in the unknown, applying our curiosity and desire for positive change to everything we do. By fueling creativity, innovation, and progress within our teams, our products and services are designed for people to be fearless, to be changemakers.About LaceLace is a light wallet platform from IOG that brings together a wealth of Web3 features, from managing digital assets to accessing NFTs, DApps, and DeFi services, so you can discover and enjoy a new world of digital experiences. Securely send and receive digital assets, easily stake your ada and participate in the Cardano network, or send multiple assets to different addresses in one transaction. Lace does everything a wallet does – and more. Lace is evolving with many new features in the pipeline, including a DApp Store, a mobile app, digital identity solutions, and more. https://www.lace.io/The role involvesYou will be responsible for the management and delivery of Lace marketing campaigns that directly support our core business objective of acquiring new users. The role ensures consistent messaging and brand alignment across all touchpoints, while also leading the project management of broader marketing initiatives. By partnering closely with teams across the marketing function and the wider organisation, this role ensures that campaigns are effectively leveraged for maximum impact.Campaign Planning and ExecutionExecute multi-channel marketing campaigns (email, digital ads, content, social, events, etc.) to drive awareness, retention and new usersCollaborating with internal stakeholders and creative teamsEnsure consistent messaging and brand alignment across all touchpointsManage campaign timelines to ensure projects are delivered on time and within budgetCreate post-campaign reports and recommendationsProject ManagementSupport the planning and delivery of broader marketing projects, such as:Website updates and content refreshesGo-to-market supportEvent and podcast planningMarketing technology rollouts (e.g., CRM or automation tools)Use project management tools (e.g., Jira) to track milestones, deadlines, and deliverablesCross-functional CollaborationCoordinate with broader IOG, product, technology, creative, and within the marketing team to ensure marketing efforts are aligned and effectiveManage vendors/agencies as neededDevelop and execute comprehensive marketing campaigns that align with company goals and objectivesStay up-to-date on industry trends and best practices to continuously improve campaign effectivenessRequirementsWho you are:Bachelor\'s degree in Marketing, Communications, or a related field5+ years of experience in digital marketing, with a strong emphasis on project coordination and campaign deliveryProficiency in marketing and project management tools (e.g., Jira, Asana, HubSpot, etc.)Strong project management skills, including the ability to manage timelines, stakeholders, and cross-functional collaborationExcellent communication skills and a collaborative mindset to support effective teamworkFamiliarity with Web3 technologies or interest in emerging trends in decentralized ecosystems is a plusCampaign Literacy & Execution Demonstrates a solid understanding of how marketing campaigns are structured and delivered, contributing confidently to coordinated, multi-channel executionStructured Thinking & Organisational Skills Applies clear, methodical thinking to manage competing priorities and timelines, ensuring work progresses smoothly within established frameworksCollaborative Mindset Works effectively within cross-functional teams, showing openness to feedback and a proactive attitude in aligning with different stakeholdersStrategic Awareness Understands how day-to-day work connects to campaign goals and business objectives, applying context to enhance the value of contributionsAnalytical Curiosity Interprets data with a learning mindset, using insights to refine work and make incremental improvements over timeBrand Sensitivity & Consistency Maintains strong attention to detail and demonstrates care in upholding brand voice and visual identity across content and touchpointsAdaptability & Learning Agility Comfortable navigating ambiguity and shifting priorities, showing willingness to learn and evolve with the team and industry landscapeFoundational Digital & Content Fluency Understands the role of digital channels, social media, and content assets in campaign ecosystems, and engages with these confidently and responsiblyTool Proficiency Effectively uses common project and marketing tools (e.g. Jira, Trello, Slack, Miro, Google Docs) to contribute to workflow visibility and team coordinationInitiative & Accountability Takes ownership of assigned work and follows through with reliability and professionalism, seeking support when needed and learning from feedbackBenefitsRemote workLaptop reimbursementNew starter package to buy hardware essentials (headphones, monitor, etc)Learning & Development opportunitiesCompetitive PTOAt IOG, we value diversity and always treat all employees and job applicants based on merit, qualifications, competence, and talent. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.Seniority levelMid-Senior levelEmployment typeFull-timeJob functionMarketing and SalesIndustriesNon-profit Organizations and Primary and Secondary EducationReferrals increase your chances of interviewing at Input Output (IOHK) by 2xGet notified about new Marketing Specialist jobs in United Kingdom.We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr