Get AI-powered advice on this job and more exclusive features.This range is provided by Harnham. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.Base pay rangeDirect message the job poster from HarnhamRoleMarketing Analytics ManagerFully Remote in the UKThe CompanyThis is a fantastic opportunity to join a high-growth financial services company as a Marketing Analytics Manager, where you’ll shape direct marketing strategies that improve customer engagement across multiple channels, focused on customer journeys, driving acquisition, and boosting retention!The RoleYou’ll play a key role in understanding, measuring, and improving the end-to-end customer experience. Working closely with marketing, product, and compliance teams, you’ll use data to uncover insights, run A/B tests, and optimise campaigns for performance and regulatory compliance.Key areas of focusCustomer Analytics: Mapping and analysing the customer lifecycle, finding friction points, and recommending actions to improve acquisition, engagement, and retentionExperimentation: Designing, running, and interpreting A/B and multivariate tests across email, SMS, affiliates, content, and direct mail campaignsPerformance Reporting: Creating actionable dashboards and reports (SQL + visualisation tools) to inform senior stakeholders and guide strategyCompliance: Ensuring all campaign testing and data use adheres to FCA regulationsYour Skills & ExperienceI’m looking for someone with:Strong background in marketing analyticsStrong SQLA/B testing experience across customer journey optimisation, and campaign performance measurementExcellent communication skills to work with senior leadership and global stakeholdersHow to ApplyPlease register your interest by sending your CV to Adam Osborne at Harnham via the Apply link on this pageSeniority levelMid-Senior levelEmployment typeFull-timeJob functionAnalyst #J-18808-Ljbffr