Lead Marketing Data Scientist
New Today
Senior Recruitment Manager - Data, Analytics, Insights & CROLead Marketing Data ScientistUp to £90,000 // LiverpoolForward Role is working with a fast-growing ecommerce / retail scale-up based in Liverpool, who are seeking a highly skilled Lead Marketing Data Scientist to join their team. This is a fantastic opportunity to work at the heart of a business scaling rapidly, with huge influence over marketing strategy, media spend, and product forecasting.As the Lead Marketing Data Scientist, you will play a pivotal role in translating complex data into actionable business insight. You’ll be responsible for analysing media budgets/spend, building predictive models, and delivering Marketing Mix Models (MMM) to understand ROI and guide decision-making. You’ll also forecast product demand to support operational and commercial planning. This is a highly visible role working across multiple teams, requiring a confident, dynamic individual who can present findings to senior leadership and be confident in a boardroom.
Responsibilities
Analyse and optimise spend across Google Ads, Meta, and other digital channels
Develop and maintain MMM and other statistical models to evaluate marketing effectiveness
Produce product demand forecasts to inform commercial planning
Work closely with growth, product, and operations teams to translate insights into action
Present strategic recommendations directly to senior leadership and the board
Skills & Experience
Strong statistical background with proven analytical expertise
Experience in ecommerce/retail and working with digital media spend at scale
Familiarity with all marketing channels and marketing analytics
Advanced predictive modelling experience
Working on complex data analytics projects across the business, supporting all teams with data driven insights
Confident, influential, and able to engage with stakeholders at all levels
Flexible, dynamic, and comfortable in a fast-paced, scale-up environment
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Analyst
Industries
Retail Apparel and Fashion and Retail
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- Location:
- Liverpool, England, United Kingdom
- Job Type:
- FullTime