Overview

Head of Performance Marketing role at InvestEngine. Join to apply for the Head of Performance Marketing role at InvestEngine.

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About Us

About Us

Founded by the co-founder of Gumtree, InvestEngine is everything the modern investor should need. Unbeatable value, market-leading automation, and built for easy, long-term investing. We’ve built a strong foundation, have over £1.5 billion invested, award-winning service, and a passionate team, now we’re ready to scale. That’s where you come in.

About the Role

We’re looking for a Head of Performance Marketing to lead and scale our digital acquisition engine. You’ll be responsible for driving growth across paid channels and optimising for performance every step of the way — from spend efficiency to customer lifetime value.

This is a senior, hands-on role for someone who’s just as comfortable getting into the data as they are leading a team and agency partners. You’ll own the performance strategy, execute high-impact campaigns, and ensure we’re reaching the right audience with the right message at the right time.

What You’ll Do

• Own the performance marketing strategy across paid social, SEM, affiliate & influencers, display, and other digital channels
• Manage and optimise monthly budgets with full accountability for acquisition KPIs (CPA, CAC, ROAS, LTV, etc.)
• Work closely with our creative, content, and product teams to align campaigns with our brand and commercial goals
• Test and scale new channels, audiences, and funnel tactics to unlock incremental growth
• Build, lead, and develop a high-performing team to execute with speed and precision
• Collaborate with analytics and finance teams to ensure accurate attribution, forecasting, and reporting
• Stay ahead of trends and platform updates to keep us on the cutting edge of performance marketing

Who You Are

• 7+ years experience in performance marketing, ideally within a high-growth consumer brand or fintech
• Proven track record of scaling digital acquisition with a sharp eye for data and performance metrics
• Deep experience across Meta, Google, YouTube, TikTok, programmatic, and affiliate channels
• Strategic thinker and skilled executor — can build a roadmap and get your hands dirty to make it happen
• Highly analytical with strong working knowledge of attribution modelling, A/B testing, and audience segmentation
• Passion for personal finance and making investing more accessible is a huge plus

Leadership mindset with a collaborative approach — driven to win as a team

What We Offer

InvestEngine is a lean, ambitious business with big goals — and a team that’s genuinely passionate about changing the way people invest. You'll have the opportunity to make a major impact on our growth, shape your own team, and help define how performance marketing is done at one of the most exciting fintechs in the UK.

We offer flexible hybrid working, the ability to work remotely abroad for up to 3 months a year, and a flat structure where your ideas can make it from pitch to launch at speed.