Growth Marketing (1st Marketing hire) - AI Start Up (B2B)

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This range is provided by Amberes. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range Key:
Strong Social Media experience required, helping take brands' followings from ZERO to the thousands/ millions across all platforms. From brand strategy and storytelling through to positioning, content, communications, and external perception. Current Ad Spec across platforms is £200K PCM
Details:
Location: Shoreditch Office: x5 days in Backed by: A well-known VC that has helped rocket startups in AI and SaaS The Founder: Proven Entrepreneur, with a very credible track record of success Compensation: £70-90K basic, with very strong equity in place We’re looking for a Founding Marketeer to be the first marketing hire in the business. This is a unique opportunity to build the brand, define the vision, and shape how the market perceives us. You’ll own all things marketing — from brand strategy and storytelling through to positioning, content, communications, and external perception. This is a generalist marketing position. We don’t need a demand gen specialist — we need someone who has been an early marketing hire in a fast-scaling startup (Series A–C ideally), and who knows what it takes to help a business go from 0 → $1m ARR and beyond. You’ll collaborate closely with the Founder, Product, Design, and Sales teams to craft compelling narratives, build credibility in the market, and ensure our story resonates with customers, partners, and investors. The Marketing spend per month sits at $200K.. so they are serious on investment into Marketing to yield results You can come from B2B, B2C, SaaS, FMCG, Consumer Goods etc. any industry is fine 2+ years of experience is fine, as long as you have championed and owned the success within Marketing to grow the brand from the ground up!
About the Company
Founded within the last 24 months, this AI startup already has $2M ARR with a team of fewer than 8 people — and is on track to exceed ambitious growth targets. Backed by leading investors, this is a rare chance to help shape the trajectory of a business at the forefront of AI.
What You’ll Be Doing
Own and build the brand, positioning, and storytelling from the ground up Develop and execute the full marketing strategy across brand, content, comms, PR, and product positioning Build narratives that resonate with customers, partners, and investors Work cross-functionally with founders, sales, and product to align marketing with commercial goals Establish scalable marketing foundations, processes, and messaging frameworks Lay the groundwork for a marketing function that will scale as the company grows
About You:
Experience as the first or early marketing hire in a VC/PE-backed startup or scaleup, you can come from B2B, B2C, SaaS, FMCG, Consumer Goods etc. any industry is fine Ideally, your product has been for the SMB Market, and lower deal value Proven track record helping a business scale from early traction to multi-million ARR A strong generalist marketer with strengths across brand, positioning, content, and storytelling (not demand gen focused) Thrive in fast-paced, high-growth environments where you can build from scratch Excited by the opportunity to own an entire function and have a direct seat at the table Equity package in a fast-growing, venture-backed AI company
If of interest, please apply! Team Amberes Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales Software Development
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Location:
England, United Kingdom
Job Type:
FullTime