Position Overview:Lonely Planet, the world’s leading guidebook publisher, is looking for a Director of Sales & Marketing to bring new ideas and growth strategies to its biggest sales region, EMEA. This exciting role is responsible for setting a growth strategy, hitting ambitious revenue targets, and implementing creative and effective marketing campaigns both in the UK and across our huge range of export markets.We’re looking for a well-connected book industry professional who can open new doors, reconfigure our sales relationships and build stronger networks across the industry at an exciting time of investment and growth for a brand with more than 50 years of history in producing best-in-class travel content. What You’ll Do:Set and deliver annual targets and longer-term sales and marketing strategy in both UK and export marketsBuild strong, professional relationships with key retail, distribution partners and customersActively manage our 3rd party distributor relationships across the UK and EMEAManage a small team of internal sales managers and an external contracted sales forceRegularly manage partner performance against agreed objectives with timely reviewsPartner with and work alongside Lonely Planet’s internal marketing team to drive compelling trade marketing initiatives that drive revenue and deliver a ROIVia new or existing contacts drive special sales opportunities from the depth of the Lonely Planet backlistCareful data management to ensure orders are being met and returns minimisedDeliver market intelligence and trend information to our publishing team to drive product development and new title creationAs a senior leader, work to improve processes, ideas and efficiency throughout our Publishing business What We’re Looking For:10 years in a senior sales & marketing role within the publishing industry, preferably with experience in the UK or EMEADeep understanding of book retail - both physical and onlineDirect experience with the creation and delivery of marketing campaigns Master of cross-functional communications, with experience interfacing with a mix of internal and external teamsConfident public speaker who can persuasively express the opportunity and develop a narrative using dataConversant in industry specific tools including, but not limited to, ONIX Consultative and curious, with a learning mindsetAt your best in a high performance cultureBoth analytical and creative Passionate about travel and travel publishing