Digital Marketing Specialist (SEO & PPC)Location: Worcestershire (Hybrid) (Remote Location - must drive)Salary: 34,000 - 38,000I'm working on behalf of a well-established business in Worcestershire who are looking for an experienced Digital Marketing (SEO & PPC) Specialist to join their marketing team. This is a fantastic opportunity to take ownership of digital campaigns and play a key role in shaping the company's online presence.The Role:You'll be responsible for creating and delivering effective paid and organic search strategies, with a focus on driving traffic, improving visibility, and generating strong ROI. Working closely with the wider marketing team, you'll use your expertise to ensure campaigns support the overall business strategy.Key Responsibilities:Plan, manage, and optimise PPC campaigns across Google Ads and Bing.Deliver SEO strategies to improve organic rankings and website visibility.Carry out keyword research, competitor analysis, and implement on-page/off-page improvements.Monitor and analyse performance, producing reports and actionable insights.Collaborate with internal teams to align activity with broader marketing goals.About You:Strong background in managing both SEO and PPC campaigns.Confident using Google Ads, Google Analytics, SEMrush (or similar tools).Analytical, detail-oriented, and motivated by delivering results.Proactive approach with the ability to adapt and refine strategies.Benefits:Competitive salary ( 34,000 - 38,000).Bonus scheme.Hybrid working considered.Generous holiday allowance.Company pension scheme.Paid volunteering day.Enhanced sick pay.Maternity and paternity benefits.Employee discount.Employee assistance programme.Free on-site parking.Apply Now:If this role sounds like the right fit for you, please apply now to be considered. #J-18808-Ljbffr