Digital Marketing Manager (SEO/SXO) f/m/d/x

1 Days Old

Direct message the job poster from Drooms Senior Global Talent Acquisition Partner | International Hiring | Tech, SaaS & Scaleup Recruiting | Driving Growth Through Talent I Exploring AI for… We are looking for a passionate and strategic professional to drive our GEO & SXO initiatives and lead our website strategy in a rapidly evolving digital landscape. This role combines expertise in search, user experience, and conversion optimisation with hands‑on website management, ensuring our content and digital presence are discoverable, engaging, and conversion‑focused across both human and AI‑powered search channels. GEO & SXO Tasks
Develop and execute a GEO strategy for AI‑powered and traditional search channels Monitor and adapt to SGE updates to maintain strong brand presence Apply an integrated SXO approach to improve discovery, engagement, and conversions Build a keyword‑to‑intent plan prioritising semantic and topical relevance for both human and AI queries Track and report on GEO/SXO KPIs and identify new growth opportunities Collaborate with Content, Product, and Design teams to optimise content and information architecture for LLMs and structured data Continuously review competitor performance and landscape changes for new growth opportunities
Website Management
Drive the overall website strategy to align with business goals and user needs Design and refine funnels for seamless journeys from entry to conversion Plan, create, and publish content (blogs, whitepapers, gated assets) to drive traffic and engagement Lead localisation and multilingual management for consistent, high‑quality experiences worldwide Oversee analytics and reporting to continuously improve performance, discoverability, and conversion rates
# Your Profile
Bachelor’s degree in Marketing, Digital Marketing, Communication, Business, or a related field 3–5 years of experience in SEO, SXO, or digital marketing, ideally with AI‑powered search optimisation experience. Strong understanding of search algorithms, generative AI (SGE, LLMs), and semantic search strategies. Hands‑on experience with CMS, content strategy, UX/UI principles, and conversion optimisation. Analytical mindset with experience in web analytics tools (e.g., Google Analytics, Hotjar, SEMrush, Ahrefs) Excellent communication and collaboration skills to work effectively with cross‑functional teams English business fluent (written and spoken); additional languages are a plus Proactive, results‑driven, and able to thrive in a fast‑paced, dynamic environment Experience with multilingual content management and international digital strategy is a plus Private health insurance Company pension scheme Oyster Card Employee health initiatives 26 days of annual leave plus bank holidays Flexible working hours and mobile working Long service awards Special leave days Birthday treats After work events and annual company parties
Why Drooms? Your Success is Our Priority: From day one, Drooms is committed to your success. Our comprehensive onboarding and training program is tailored specifically for this role, ensuring you hit the ground running with confidence. We want to continue to build on our strengths. Do you want to contribute and develop your strengths with us? Join us and play an active role in shaping the positive future of Drooms! Apply now! If you have any questions, please contact us at jobs@drooms.com. Please note: Candidates are encouraged to apply directly. We will not take into consideration requests or candidate profiles sent by third‑party recruiters and headhunters. #J-18808-Ljbffr
Location:
England, United Kingdom
Job Type:
FullTime