Join to apply for the Digital Marketing Executive role at Lotus Bakeries Lotus Natural Foods, the healthy snacking division of Lotus Bakeries and a portfolio of 5 incredible brands; BEAR, TREK, nakd., Kiddylicious and Peter’s Yard, all having their own distinct proposition and role within our business. We have great ambitions for all our brands, ensuring that as a business we deliver sustainable growth over the long-term. We believe that taste and quality are 100% of what underpins us as brand leaders within our categories, and what pulls us apart from our competitors. All of our brands started right here in the UK, as the first market for distribution, but over the years we can now be found across the globe, our ranges have got bigger, along with us as a business. To date we have achieved so much, but there is still plenty of room to grow further and that means we need more brilliant people, those that share an ambition for making a difference and want to join us in delivering the next chapter of growth. Fancy getting involved, then read on… About the Role This role is focused on our Natural Foods brands to take care of our digital channels and support our marketing and sales team. This is a great opportunity to really get involved with the brand, be our voice in our social channels and help bring our plans to life in the digital consumer world. This role is perfect if you are passionate about digital marketing and have 1+ years worth of experience within digital marketing. You’ll work closely with our brand team to ensure that our annual brand and innovation plans are communicated appropriately on our owned digital channels (social, website and our app). You’ll also run our influencer programme, engaging with our chosen influencers throughout the year, to get the content we have planned. We love events too, so whether that’s Valentines Day, Easter, Summer holidays, BEAR’s birthday or even our Go Ape partnership it’s down to you to help us get our message out there and tell the world how great BEAR is! The Digital Exec will report into the Senior Brand Manager, but you will work with the whole marketing team to make sure all that we do is seamless. Main responsibilities

In-market management of paid digital media campaigns across BEAR, nakd., Trek & Kiddylicious Responding to comments, handling direct messages, monitoring activity and keeping an eye on inappropriate comments or spam across paid campaigns. Via the access of the global business manager account, review weekly the performance and share with the Marketing Manager key highlights and deliverables. Support agency with influencers on BEAR, while being the lead on influencers across nakd., Trek and Kiddylicious and coordinating send outs in house Re-post UGC on social channels Provide insightful monthly reports across relevant digital channels (social, website & CRM) to Brand teams with analytical recommendations. Engagement with consumers / questions and comments Social media planning in conjunction with external agencies – be the gate keeper between agency and brand team. Support Lotus global marketing team as the in-market point of contact on brand websites. Be a positive point of contact for the wider team, be ready to help out

About You From playful snacks like BEAR to “just fruit and nuts!” like nakd., this is your chance to grow your skills and make a real mark.

A university degree 2.1 Ba (Hons) in a marketing related discipline Minimum 2-years’ experience in a digital marketing-related role Experienced in managing external agencies from social content calendars to developing social media strategies Ability to analyse data, draw insights and produce monthly reports with clear actionable recommendations Experience of working directly with influencers and negotiating deliverables Strong language skills for newsletter, website and social media copywriting with excellent attention to detail Comfortable with online interactions with consumers and followers for paid social media advertising Ideally, some experiences with website management (e.g. WordPress), and social media, specifically Instagram, TikTok, Facebook and YouTube

Key Attributes

Analytical thinker Creative Pro-active Team player Comfortable with online interactions Strong willingness to learn Strong language skills, both oral and written Passionate about being part of the growth of Lotus Natural Foods UK

Team

Be a team player, we all get stuck in to achieve results here at Lotus Natural Foods and we love our team to look beyond their own role, whether that be contributing to innovation workshops or building upon ideas to amplify the overall result that perhaps sit outside of your role. Culture is hugely important to us here at Lotus Natural Foods and we look to our employees to positively contribute to that.

Seniority level

Associate

Employment type

Full-time

Job function

Marketing

Industries

Food and Beverage Manufacturing

#J-18808-Ljbffr