Campaign Director Social and Influencer Marketing

This range is provided by PrettyGreen | The Global Fame Makers. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Direct message the job poster from PrettyGreen | The Global Fame Makers

PrettyGreen is seeking an experienced Campaign Director – Social and Influencer to join our award‑winning team.

We’re a global fame‑making agency on a mission to deliver creative communications that positively impact people, planet and performance. We believe that in an ever‑changing world, fame and fortune favour the brave – and we’re looking for someone brave enough to help us create it.

For 17 years (since Red Bull gave us Wings), we’ve built fame‑worthy ideas that shape culture, solve real problems and spark conversations – everywhere from the front page to For You pages. Whether it’s bold PR, game‑changing influencer work, culturally sharp social content or unmissable brand experiences, we get people sharing and keep people talking.

We were named Independent Agency of the Year 2025 by Judges, at the Alliance of Independent Agencies Awards, we’re featured in the Sunday Times Best Place to Work 2025, we were ranked 5th In the Campaign Best Places to Work 2025 and we were named PR Agency Of The Year at the UK Agency Awards.

The Role:

The successful candidate will be responsible for developing and executing Social and Influencer marketing strategies that align with our clients' goals. This role requires a blend of creativity, strategic thinking, and excellent project management skills:

• Strategic Planning: Develop comprehensive Social and influencer marketing strategies that align with clients' objectives, target audiences, and brand values.
• Campaign Management: Oversee the end‑to‑end execution of influencer campaigns, from initial concept through to final delivery, ensuring all projects are delivered on time, within scope, and within budget.
• Client Liaison: Serve as the main point of contact for clients, providing regular updates, insights, and recommendations to enhance campaign performance.
• Influencer Partnerships: Identify, negotiate, and build strong relationships with influencers across various platforms, ensuring they are a good fit for the brand and campaign goals.
• Content Oversight: Guide the creation of compelling and engaging content that resonates with the target audience, working closely with influencers and creative teams.
• Performance Tracking: Monitor and analyse campaign performance using relevant metrics and analytics tools, providing detailed reports and insights to clients.
• Market Research: Stay updated on industry trends, platform changes, and emerging influencers to ensure our strategies remain cutting‑edge and effective.
• Team Leadership: Manage and mentor a team of influencer marketing specialists, fostering a collaborative and high‑performing environment.
• Experience: Minimum of 5 years of experience in Social and Influencer marketing, preferably within a comms agency.

Skills:

• Strong understanding of social media platforms, influencer landscapes, and digital marketing trends.
• Excellent project management skills, with the ability to handle multiple projects simultaneously. Highly organized and detail‑oriented.
• Exceptional communication and interpersonal skills, with the ability to build strong relationships with clients, influencers, and team members.
• Creative mindset with the ability to think outside the box and develop innovative campaign ideas.
• Proficiency in analytics tools and ability to interpret data to drive strategic decisions.
• Strong leadership and team management capabilities.

WHO WE ARE:

We live by five values that we take incredibly seriously:

• MORE ROAR, LESS MIAOW
• WE OWN OUR VALUE
• TRUSTED TO DELIVER
• WE ARE ALLIES
• LIFE IS SHORT

DIVERSITY, EQUITY, INCLUSION & BELONGING COMMITMENT:

At PrettyGreen we support, celebrate and thrive because of our differences and are proud to be:

• A leading DE&I employer as judged by PR Week in the PR Week PayGap Survey
• Investing 3%+ of our net profit back into industry DE&I initiatives.
• Sign up to the Halo Code to end school & workplace hair inequality by protecting and celebrating black hairstyles.
• Founding Partner of the Brixton Finishing School, now in its seventh year.
• People Like Us active founding supporter & sponsor.
• Recognised as a top 10 Campaign’s Best Places to Work 2023/2024/2025.
• DE&I PrettyGreen Board to guide and support us in our journey.

ESG COMMITMENT

• PrettyGreen Group is 100% carbon neutral across all central business operations and we measure our carbon footprint. We use the TRACE events platform to track, avoid & offset carbon in all production. We are focused on reducing our footprint, but also offset carbon we can't reduce via SKOOT with a mix of certified trees with Eden Reforestation and verified carbon credits
• Proud to be BCorp Certified since 2024. To learn more about our journey to becoming B Corp accredited head here. https://itsprettygreen.com/purpose/b-corp/

COMPANY BENEFITS

We care about the people who work for us and to show our love, we offer a generous and flexible benefits programme with the aim of making your life at PrettyGreen as enjoyable and rewarding as possible.

Benefit highlights include:

• Time Out – 33 days holiday per year inc. bank hols
• Birthday day off
• £100 contribution towards a life‑defining experience per year
• Monthly Health and Well‑being allowance
• Health insurance and pension contributions
• Fantastic maternity and paternity offering
• Wellness EAP staff support programme
• PrettyGreen training school
• Cost of Living one‑off payment
• Well-behaved dog friendly office