Business Director (Influencer Marketing)

Business Director (Influencer Marketing)

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This range is provided by SUMO. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

The Role: Business Director - Influencer Marketing

Start Date: Immediate Start

Location: London, Soho - Hybrid

We’re on the lookout for a strategic and commercially minded Business Director to lead and grow a thriving Influencer Marketing division within a creatively led agency. This is a rare opportunity to shape and drive influencer activity that’s fully integrated into brand strategy, not just a bolt-on.

You'll join and lead a collaborative team of 4 spanning influencer marketing and talent management, already working with some brilliant brands and creators, and you’ll help push this even further.

What You’ll Be Doing

• Leading the growth and direction of the Influencer Marketing division, staying plugged into social, entertainment, and creator culture to keep the work fresh and impactful.
• Managing and mentoring a growing team of Influencer Marketers, helping them progress and thrive.
• Overseeing key client relationships, guiding campaigns end-to-end from creative thinking and talent sourcing to negotiation, reporting, and delivery.
• Playing a hands-on role in revenue planning, new business strategy, forecasting and spotting opportunities for expansion with both talent and brand clients.
• Acting as the go-to figure for influencer and talent marketing across the business, both internally and externally.
• Pitching, presenting and representing the agency at a senior level, and making sure influencer marketing remains a standout offering.

What We’re Looking For

• Deeply knowledgeable about the influencer space, including contracts, talent management, and creator-first thinking.
• Client-savvy and strategic, with a strong commercial instinct.
• Experience in client relationships - you can pitch, present, and lead from the front
• Great with people, a mentor to the team, a trusted advisor to clients, and a strong, clear communicator.
• Data-literate – able to extract and explain insights that guide creative and business thinking.
• A true collaborator, always working with others to deliver the best work possible.

SUMO are an equal opportunity employer. We encourage applications regardless of race, religion, ethnicity, sexual orientation, age, disability or gender. As an employment agency, SUMO are fully committed to providing an inclusive and accessible recruitment process for all (both internally and on behalf of our clients).

*Thank you for your interest in the above vacancy. Please note - due to the high volume of CVs & applications we receive, we can't always get back to everyone, although we do try our best*

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Contract

Job function

• Job function

  Marketing and Advertising

• Industries

  Marketing Services and Advertising Services

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